The ASDA Board has recently commissioned the application of a percentage ranking system to distinguish between the qualities of the various Southend settlements and roads that have been visited, to compile the most comprehensive analysis of Southends known to man.

The system was christened with the following name by 'Mr Doublechaireverytime', Director of Southend Tourism: Miscellaneous Relevant Knowledge Indicating Potential Local Interest to Newcomers and Groups Percentage System, which is known as the MRKIPLING Percentage System, for short.

All 11 Questions must be confirmed by the ASDA Board before publication. Anything above 70% is an amazing score!

The Questions:

Is it a settlement? Yes = 10%

Does it have a sign? Yes = 1-20% depending on quality of sign, number of signs etc

How easy is it to take a photo at the sign? 1-10% depending on ease

Does it have a shop selling pies in/nearby? Yes = 1-7% depending on locality/quality

Does it have a Fast Food Restaurant in/nearby? Yes = 1-3% depending on locality/quality

Is there a pub in Southend? Yes = 1-5% depending on locality/quality

How good is it for entertainment? 1-10% depending on entertainment

How random is the place? 1-10% depending on amount of randomness

How enjoyable was the journey there? 1-10% depending on enjoyment of journey

Are there adequate facilities for a party? Yes = 1-5% depending on ease of party

Is it worth another visit? Yes = 1-10% depending on worthiness of repeat visit

The Scores: